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Working in marketing, though exciting, can be hard.

This podcast makes it easier.

It is your weekly dose of no-BS career advice from high-achieving marketers on making winning career decisions.

real marketers. real career stories. no bs career advice.

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🎧 New Episode out every Thursday 🎧

Season 1

Rebranding for Startups: A Mini-Lesson (Whys, hows, and ROI of rebranding) | Sofie Lehrmann, Founder, MilkMoo, fCMO

Rebranding for Startups: A Mini-Lesson | Whys, hows, and ROI

Ever wondered what happens in rebranding? This bonus content dives deep into the why, when, and how of rebranding, from understanding your motivations to navigating the challenges. We explore common reasons for rebranding, the key steps involved, creating an implementation plan, and more. Discover how rebranding can impact your conversion rates, customer experience, and overall success, and how to tackle resistance by C-suite.

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Being a marketer (CMO) on cap table and why marketers should own revenue | Rapti Gupta (Bugasura, HSR Founders Club)

What does it mean for a marketer to be on the cap table?

Rapti Gupta, Co-founder and CMO of Bugasura shares why marketers need to think of themselves as appreciating assets and own revenue. Learn why the skill of figuring out and embracing discomfort can be a game-changer for your career.

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From journalist to CMO & Co-founder, criteria of making career decisions | Rapti Gupta (Bugasura, HSR Founders Club)

Ever wondered how someone with a love for words makes it to the C-suite?

Rapti Gupta, Co-founder and CMO of Bugasura, shares her unconventional journey from journalism to marketing. Discover how she leveraged her content skills to climb the ladder, embraced new challenges, and ultimately became a co-founder.

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Zigging-zagging, principles of evaluating roles, how to milk the cow and more | Sofie Lehrmann, Founder, MilkMoo, fCMO

Sofie Lehrmann, Founder MilkMoo and Fractional CMO, talks about her three key principles for evaluating job opportunities, solopreneurship, her philosophy of milking the cow. She urges aspiring marketers to embrace change, stay curious, and remain open to new paths for personal and professional growth.

Her key message? "Nothing is set in stone."

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Lessons from marketing at MNCs vs. startups | Sofie Lehrmann, Founder, MilkMoo, fCMO

Is there just one way to build a successful marketing career? Sofie Lehrrman, founder of Milk Moo, proves the answer is a resounding "no!" With 14 years of experience zig-zagging across industries and setups —from market research to MNCs to CMO — Sofie shares the lessons she's learned along the way.

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Leveraging your strengths, making career pivots | Krishna Kumar N, Business Storytelling Consultant, Fractional CMO

Krishna Kumar N, a Business Storytelling Consultant and Fractional CMO, didn't exactly plan on a career in marketing. With a background in mechanical engineering, he got into marketing by chance after a decade in sales, proving that sometimes the most fulfilling paths are the ones we least expect. Discover how he leveraged his strengths to navigate these transitions, cracked the South African market using social selling, and more.

This is a must-listen for anyone considering a career change!

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Art of pivoting, one marketing skill that no one's teaching and more | Abhimanyu Saha, Co-founder, GuruQore

Abhimanyu Saha, the co-founder of GuruQore, shares his journey from ad agencies to building his own edtech startup. Discover how pivoting became his superpower, why 'big picture thinking' is the marketer's new weapon against AI, and how he balances purpose and profit as a 'missionary founder.' This episode is packed with insights on the advertising ecosystem, marketing skills needed to futureproof your career, and more.

If you're a marketer with entrepreneurial dreams, this episode is your guide.

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Journey from advertising to co-founding ed tech startup, creativity and more | Abhimanyu Saha, Co-founder, GuruQore

Abhimanyu Saha, co-founder of GuruQore, isn't your average marketing professional.

With a background in national-level cricket and a biotech degree, Abhimanyu's journey into the advertising world is anything but ordinary.

He shares his experiences working in digital account planning from its early days, mastering the art of working with senior execs, and why one should always prioritize exposure over money in the early days of one's career.

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From Sales Pro to Fractional CMO, Being a Marketing 'Marwadi & more | Sonesh Prakash

From Sales Pro to Fractional CMO, Being a Marketing 'Marwadi & more

What does it take to be a fractional CMO?

Join Sonesh Prakash, CEO, CMO Outsourced, has been in the fractional game long before it even became a thing! In this episode, he reveals the ins and outs of this emerging career path coming from a sales background, how he built a thriving business, how to find your niche, and how frugality is a must-have trait for marketers.

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Marketer's guide to owning revenue, playing the long game, and career advice you won't find anywhere | Rohit Srivastav (Head of Marketing, FleetPanda, CMO in Residence, Arali Ventures)

From WhatsApp chat to 3000+ marketers strong community, path to revenue ownership, dodging toxic bosses, and becoming a sought-after leader.

Rohit Srivastav, Head of Marketing at FleetPanda and CMO in Residence for Arali Ventures, dives into the power of the s11s community, the surprising connection between screenwriting and marketing, and offers must-know career advice. This episode is packed with actionable wisdom you won't want to miss!

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The secrets to lasting marketing career: self-learning, adaptability, value alignment | Pranjalee Lahri (Marketing Consultant, prev. Darwinbox, Invince)

Thinking of ditching the corporate ladder for a solo career?

Join us as, Pranjalee Lahri, former Head - Southeast Asia Marketing and Corporate Communications at Darwinbox shares her secrets to a successful leap into marketing consulting.

From honing her craft as a writer to building a network that lasts, Pranjalee reveals the superpower of self-learning and the key to thriving in both agency and in-house roles. Don't miss this episode packed with actionable tips for marketers at every stage of their journey.

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Career lessons: making better mistakes, testing waters before working for yourself, and asking for what you want | Pranjalee Lahri (Marketing Consultant)

Ever wondered how to level up your career in marketing?

Tune in as Pranjalee Lahri, former Head - Southeast Asia Marketing and Corporate Communications at Darwinbox, shares her 15 years of expertise on the non-marketing skills you need to succeed, the realities of life as a consultant, and the lessons she's learned along the way.

Whether you're a seasoned marketer or just starting out, this episode is packed with actionable insights to help you navigate your career in marketing and beyond 9-5.

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